The Beginner’s Guide to Small Business SEO.

A website needs many things to be worked upon, and this takes a lot of steps and procedures to be followed. The most important thing among them is making a website or content SEO proof. SEO (Search Engine Optimization) is an entirely different world of website content. The people who want to establish a good stand for their websites should hold a beginner’s guide to knowing all the small and big details about SEO.

A beginner’s guide to a small business SEO contains a lot of elements that should be considered by the people who want to make their website famous all over the world.

How small business SEO guide beginners in the right direction?

Getting a beginner’s guide for your SEO will lead you in the right direction and solve all of your problems or queries regarding SEO. Some of the tips extracted from an adequately developed beginner’s guide can be listed as follows-

  • Your website’s accessibility level should be increased with each passing day to reach out to the common people and recognize your website for good.
  • Providing appropriate solutions to the audience’s problems will benefit you by focusing their attention on you and your website content.
  • Use appropriate keywords to attract the people’s attention right in the center of all the search engines.


The above ways of using SEO in the right direction will make your small businesses grow and evolve to a great extent and will give you a lot of success and achievement in your professional life for sure.

By following the above ways and procedures, you can achieve great success in very little time in your professional life and will not let you disappoint at any extent without fail. This guide for small-scale businesses will make you grow and achieve the height of a large-scale enterprise, and that is why you will achieve prosperity and evolution in your life.

Bullseye Tech Group is the most effective digital marketing companies in Burnaby, Digital Marketing is our expertise, with our platform we can transform your business to share your story to the right people at the right time.

Why WordPress Is The Best Option For Small Business Websites?

In today’s technological world, websites have achieved immense attention and appreciation from only one but all the world’s fields and professions. Everyone wants to create their own personal and professional websites for making the publicity of their products and businesses.

However, creating one’s website is not a very simple task to perform. It needs many things to be inserted in the right place, which makes a website work well. All this procedure requires a lot of time and effort and is very difficult to be done by a person who runs a small-scale business and does not have the necessary things to create a high-rated website. To make this work easy, people now have an alternative, and that is WordPress. WordPress provides an easy way to access websites for even small-scale businesses, and that too very comfortable and perfectly.

What benefits do the Small Business Websites receive from WordPress?

Many benefits can resemble the usage of WordPress to create your website and make your business reach out to many people from all over the world and not limited to a single city or country.

A small list of benefits from the usage of WordPress can be stated as follows

  • WordPress usage is very convenient and easy, and that is why people feel great comfort while using it.
  • WordPress has a great texture and design, and that is why the users feel a lot of comfort in using it to create and work out on their website.
  • Multiple themes are inserted in this application, and these themes can also be customized according to the users’ comfort.

Final Take

To conclude, WordPress helps small-scale businesses take a large step in evolution and growth and start turning their waves towards success and determination. The change that comes from the popularity of a WordPress account is unstoppable, and people get significant advantages for their businesses from the same.

Therefore, WordPress will help small businesses greatly and benefit you in all possible ways and manners. You will make your business go to a considerable extent, and that is why it won’t be incorrect to start with this website now itself.

Bullseye Tech Group is the most effective web design & development company in Burnaby. Serving the clients with the best interest.

Call us – +1 (778) 960-9598

Configure Yoast SEO to Boost Your SEO For Small Business Website

Increasing web traffic using a particular website’s SEO is a very tedious job if you don’t have a suitable tool with you. Enterprise business website owners, who have budgets to spend, use these SEO tools for their websites, as these tools were costly until now. However, nowadays, there is a handy and reasonable software that solves the SEO problems for even small business websites. This tool is Yoast SEO tool.

Once web developers download and configure their Yoast SEO tool according to the website choices and needs, the plugin software will help their websites get SEO-boosted very soon and adequately.

Configuring the Yoast SEO tool for boosting SEO for small business website:-

Below steps help you to understand the configuration of the Yoast SEO tool properly to make it useful for boosting SEO of small business websites too-

  1. The configuration of the tool depends wholly upon the type of website that you want to create. If you’re going to focus on SMO (social media optimization), then the features will be completely different and unique than the configuration has to be changed entirely.
  2. For standard configuration, three essential things require consideration and change – General, Search Appearance, and Social settings.
  3. These three settings configuration require adjustment according to the website’s requirement, and by doing this, a correctly optimized configuration for your website is set.

By following the above steps, anyone can adequately configure their Yoast SEO tool quickly and significantly boost their SEO.


After the Yoast SEO tool’s configuration, even a small business will not have to worry about their website to boost SEO and get more and more attention from the audience’s side. Also, apart from making the content SEO-proof, there are many other functions of the Yoast SEO tool. These functions can be listed as follows-

  • Editing any of your files becomes easy with the Yoast SEO tool for sure.
  • Arranges all your SEO data on one table so that you don’t have to roam around finding your current and previous files.

Therefore, all the above functions and the configuration facility of the Yoast SEO tool ultimately prove its worth and makes people realize the importance of having the same for even small-scale business websites.

Bullseye Tech Group is a leading digital marketing agency in Burnaby. We are one of the most effective companies in the region. To boost your rankings with SEO for your small business contact us for your services.

  1. 2025 Willingdon Avenue Unit 900, Burnaby, British Columbia,V5C 0J3
  2. +1 (778) 960-9598
Quick Design Changes To Attract More Customers

Getting a good reach and attracting customers is your prime goal after creating your website. To make it one of the known and appreciable ones, you have to make it reach as many people as you can. SEO is one of the techniques essential, and you should take care of them to attract customers and create good content on your website.

How to bring new visitors to follow the website?

There are many methods for attracting your website by a customer. First of all, you need to have good Web Design. The page where the customers reach first that is, the content on your website’s main page must be made compelling with a classy and straightforward style. Web Development requires great skill and passion. Everything included in the website will be in the developer’s hand, which should be made in a compromising manner. To implement good SEO, you can ask for expert advice that will surely make your website rank in a high position. Everything on the website must be in a precise order so that the customer could understand every single detail about your content easily. The main page must be the one which is attractive as if the customer’s first impression lies over there. These methods are effortless to follow for you to get traffic to your website.


Making massive traffic to your website after creating it is a task that may seem somewhat difficult for you. But there are many easy steps that you should follow and can achieve your desired wish. By following the method mentioned above, you can surely gain many more new customers to your website. You have to use the one primary strategy that will attract high potential customers and create a traffic campaign on your site. By such things, your website will rank in the top position as you wish, providing you with popularity.

How Digital Marketing Can Boost Your Business?

Living in the world of technology where everything goes online from purchasing to buying, it’s time for you now to learn about new online techniques that will help you to improve your business. Well, there can be many of them but one such most important and commonly used one can be Digital marketing.

What is digital marketing?

Digital marketing is the usage of online platforms such as the internet to promote the marketing efforts for various businesses. In this process, digital platforms like social media, email, search engines, mobile applications, and many other websites connect with customers. We can say that digital marketing has replaced traditional methods such as giving ads in a newspaper or a magazine. As digital marketing is just another name of engaged marketing, to achieve success marketers have to think outside the box.

How can it help to boost your business?

No matter what your company sells, digital marketing will build the buyer’s personas to identify your audience needs, through creating valuable online content. There are numerous things that fall under digital marketing. If you want to become the best digital marketer then you have to keep a clear measure of how digital marketing can support you to reach your goals.

For example, you can hire a Content marketer who will write and create a series of blog posts that lead from a new eBook the business can recently be created.

After that, you can hire a Social media marketer for your company who can help you to promote your blog posts by paid and organic posts on your business’s social media account. This strategy will not only benefit you as becoming famous but many people will reach you and know about the services you provide them.

An Email marketer will create an email campaign to send to those people who will download the ebook with more information on the company.

Offline digital marketing:

  1. Enhanced offline marketing 
  2. Radio marketing 
  3. Television marketing 
  4. Phone marketing 

Online digital marketing 

  1. Search engine optimization (SEO)
  2. Content marketing 
  3. Pay per click (PPC)
  4. Native advertising 
  5. Affiliate marketing
  6. Social media marketing 
  7. Marketing Automation
  8. Email marketing
  9. Online PR
  10. Sponsored content

Benefits of digital marketing 

● Measurable

If you are still following the measurable methods, you might not know how many people have actually gone through your ad or how many of them just flipped. But through digital marketing, you can measure the

impressions, views, shares, clicks, and time on the page. It allows you to see results accurately whenever you need.

●    It allows you to target the prospects most likely to purchase your service

When you give an advertisement on Tv, or in a magazine you have only limited control of who sees that ad. Digital marketing allows you to identify and target a highly specific audience and also sends high converting marketing messages to that audience.

Especially when it comes to running a business digital marketing is the first step anyone should take in order to become successful. Keeping that in mind we as a Digital marketing agency in Burnaby have come up with the answer on How digital marketing can boost your business and its types.

SEO For Small Business in Burnaby.

SEO the short form for “Search-Engine-Optimization,” the process that brings visitors to your website from search engine results. It will count the number of visitors who are visiting your website. From this number, they will also decide the rank of your website on the search engine result page. If your rank is higher on the search engine result page, then more visitors will come and see your content on your website. It will also increase the popularity of your website.

This process involves many particular keywords and key phrases in your website content, which will see by search engines. When the visitors search for these keywords or key phrases from Burnaby or from anywhere, then it will increase higher your rank of the company website. If you are looking for Car Rental in Burnaby, then you have to find out which keywords are using more in your content or which keywords are searching by the visitors for your business.

Benefits of having SEO for small business

Following area one benefits that will affect you’re your business positively –

  • Increase brand awareness:

When the visitors to your website content are increasing, then it will also increase your company rank. In the Burnaby, if you have a higher rank, then whenever a consumer searches for some keywords or a key phrase related to your website, your website will come up on the result list, great when your website goes up in the search engine. It will increase your brand awareness of your business. It will also uplift your business to some extent.

  • Markets your business 24/7:

As we know that the internet never stops, and it will never stop marketing your business. It will market your business 24/7 and help the visitors to reach you and your business will also uplift your business. You have to come with the best strategies for marketing. You can also create your advertisement creative and appealing.

  •  Higher sales:

This process is all about the number of visitors on your website or traffic on your website. If the content on the website is searching more by the visitors, then your company will get a higher rank. The rank will also market your business on a large scale, and it will make sure that all the consumers will get your service. It will make higher sales in your business.

For the great rank of your website, you have to increase the dwell time and great content. If your website provides great content to your consumers, then it will increase the SEO rank of your company. Dwell time means the time spent by your consumers on your website. If consumers spend more time on your website, then it will increase the SEO rank of your company. If the consumers in Burnaby will find the content on your website helpful, they will bookmark your website and help you get a great rank for your company on the search engine result page.

Bullseye Tech Group is the leading digital marketing agency in Burnaby. We are the one of the most effective companies in the region. To boost your rankings with SEO for your small business contact us for your services.