Target audience in real-time in a particular geo-fence or based on profile of an individual (e.g. frequent traveler, college student).
Audience profiles built based on location footprints over a period of time. Geo-coding techniques used to map residential places, offices, points of interests across the globe.
Multiple targeting options available – Ad Size (Banner, Full-page, Video, Rich Media), Device Type (Smartphone, Tablet), OS (Android, iOS), Type of Apps (Health, Fitness). Focus on measurable returns using close-the-loop technologies across multiple campaign types – Drive footfalls, Increase web traffic, Promote mobile app, Generate leads.