Configure Yoast SEO to Boost Your SEO For Small Business Website

Increasing web traffic using a particular website’s SEO is a very tedious job if you don’t have a suitable tool with you. Enterprise business website owners, who have budgets to spend, use these SEO tools for their websites, as these tools were costly until now. However, nowadays, there is a handy and reasonable software that solves the SEO problems for even small business websites. This tool is Yoast SEO tool.

Once web developers download and configure their Yoast SEO tool according to the website choices and needs, the plugin software will help their websites get SEO-boosted very soon and adequately.

Configuring the Yoast SEO tool for boosting SEO for small business website:-

Below steps help you to understand the configuration of the Yoast SEO tool properly to make it useful for boosting SEO of small business websites too-

  1. The configuration of the tool depends wholly upon the type of website that you want to create. If you’re going to focus on SMO (social media optimization), then the features will be completely different and unique than the configuration has to be changed entirely.
  2. For standard configuration, three essential things require consideration and change – General, Search Appearance, and Social settings.
  3. These three settings configuration require adjustment according to the website’s requirement, and by doing this, a correctly optimized configuration for your website is set.

By following the above steps, anyone can adequately configure their Yoast SEO tool quickly and significantly boost their SEO.


After the Yoast SEO tool’s configuration, even a small business will not have to worry about their website to boost SEO and get more and more attention from the audience’s side. Also, apart from making the content SEO-proof, there are many other functions of the Yoast SEO tool. These functions can be listed as follows-

  • Editing any of your files becomes easy with the Yoast SEO tool for sure.
  • Arranges all your SEO data on one table so that you don’t have to roam around finding your current and previous files.

Therefore, all the above functions and the configuration facility of the Yoast SEO tool ultimately prove its worth and makes people realize the importance of having the same for even small-scale business websites.

Bullseye Tech Group is a leading digital marketing agency in Burnaby. We are one of the most effective companies in the region. To boost your rankings with SEO for your small business contact us for your services.

  1. 2025 Willingdon Avenue Unit 900, Burnaby, British Columbia,V5C 0J3
  2. +1 (778) 960-9598
Quick Design Changes To Attract More Customers

Getting a good reach and attracting customers is your prime goal after creating your website. To make it one of the known and appreciable ones, you have to make it reach as many people as you can. SEO is one of the techniques essential, and you should take care of them to attract customers and create good content on your website.

How to bring new visitors to follow the website?

There are many methods for attracting your website by a customer. First of all, you need to have good Web Design. The page where the customers reach first that is, the content on your website’s main page must be made compelling with a classy and straightforward style. Web Development requires great skill and passion. Everything included in the website will be in the developer’s hand, which should be made in a compromising manner. To implement good SEO, you can ask for expert advice that will surely make your website rank in a high position. Everything on the website must be in a precise order so that the customer could understand every single detail about your content easily. The main page must be the one which is attractive as if the customer’s first impression lies over there. These methods are effortless to follow for you to get traffic to your website.


Making massive traffic to your website after creating it is a task that may seem somewhat difficult for you. But there are many easy steps that you should follow and can achieve your desired wish. By following the method mentioned above, you can surely gain many more new customers to your website. You have to use the one primary strategy that will attract high potential customers and create a traffic campaign on your site. By such things, your website will rank in the top position as you wish, providing you with popularity.

How Digital Marketing Can Boost Your Business?

Living in the world of technology where everything goes online from purchasing to buying, it’s time for you now to learn about new online techniques that will help you to improve your business. Well, there can be many of them but one such most important and commonly used one can be Digital marketing.

What is digital marketing?

Digital marketing is the usage of online platforms such as the internet to promote the marketing efforts for various businesses. In this process, digital platforms like social media, email, search engines, mobile applications, and many other websites connect with customers. We can say that digital marketing has replaced traditional methods such as giving ads in a newspaper or a magazine. As digital marketing is just another name of engaged marketing, to achieve success marketers have to think outside the box.

How can it help to boost your business?

No matter what your company sells, digital marketing will build the buyer’s personas to identify your audience needs, through creating valuable online content. There are numerous things that fall under digital marketing. If you want to become the best digital marketer then you have to keep a clear measure of how digital marketing can support you to reach your goals.

For example, you can hire a Content marketer who will write and create a series of blog posts that lead from a new eBook the business can recently be created.

After that, you can hire a Social media marketer for your company who can help you to promote your blog posts by paid and organic posts on your business’s social media account. This strategy will not only benefit you as becoming famous but many people will reach you and know about the services you provide them.

An Email marketer will create an email campaign to send to those people who will download the ebook with more information on the company.

Offline digital marketing:

  1. Enhanced offline marketing 
  2. Radio marketing 
  3. Television marketing 
  4. Phone marketing 

Online digital marketing 

  1. Search engine optimization (SEO)
  2. Content marketing 
  3. Pay per click (PPC)
  4. Native advertising 
  5. Affiliate marketing
  6. Social media marketing 
  7. Marketing Automation
  8. Email marketing
  9. Online PR
  10. Sponsored content

Benefits of digital marketing 

● Measurable

If you are still following the measurable methods, you might not know how many people have actually gone through your ad or how many of them just flipped. But through digital marketing, you can measure the

impressions, views, shares, clicks, and time on the page. It allows you to see results accurately whenever you need.

●    It allows you to target the prospects most likely to purchase your service

When you give an advertisement on Tv, or in a magazine you have only limited control of who sees that ad. Digital marketing allows you to identify and target a highly specific audience and also sends high converting marketing messages to that audience.

Especially when it comes to running a business digital marketing is the first step anyone should take in order to become successful. Keeping that in mind we as a Digital marketing agency in Burnaby have come up with the answer on How digital marketing can boost your business and its types.